Missouri Producer feeding hay

Beef Bites Has Shared Over 100 Beef. It's What's For Dinner. Recipes with Southern Missouri.

Samantha Riley | October 8, 2021

Samantha Riley, Director of Marketing and Communications for the Missouri Beef Industry Council, shares Wild Mushroom Beef Stew from Beef. It's What's For Dinner. This hearty stew features tender chunks of beef with potatoes, garlic, assorted mushrooms and carrots. 

The Missouri Beef Industry Council started a partnership with KYTV in Springfield, Missouri three years ago with an idea to share beef recipe inspiration with the  KY3, KSPR, CW and COZI audiences across the southern part of the state. While the Beef Bites segments are short, they are packed full of tips and tricks for cooking with beef no matter the season, occasion, or time of day. 

Over the years Beef Bites has reached nearly 350,000 households, aired 1,050 times and been on air for nearly 9 hours total, had more than 4.6 million video views and more than 520,000 views on Facebook. If each person who has viewed Beef Bites bought beef just one time, collectively they would have spent $7 million on beef over the last three years. 

MBIC has featured a variety of recipes like Beef Stuffing with Apples and Cranberries, Peanut Butter, Chocolate-Hazelnut Chocolate Chips Beef Jerky Cookies, Beef and Veggie Frittata, and Beef Steak Black Bean Soft Tacos. Some recipes are more traditional like Lean Mean Cheeseburgers or Classic Beef Tenderloin with Cranberry Drizzle, and others are more adventurous like Beef, Dark Chocolate and Cherry Power Bites or Moroccan Beef & Sweet Potato StewBeef. It's What's For Dinner. offers recipes for any level of cook you may be, from beginner to expert! 

To catch Beef Bites every week follow MBIC on Facebook and YouTube or tune in to KY3, KSPR, CW and COZI through out the week! 

Beef & cheese tortilla towers


Piled high and chock-full of nutrients, this tower of beef and cheesy tortillas  with a fresh fruit salsa is sure to please everyone in the family.

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BBQ Beef Chuck Steak 


Flavorful 7-Bone Chuck Steak is marinated and grilled. Use the marinade as your barbecue sauce.

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Southwest Beef Wraps


Shredded beef gets a punch of flavor from salsa. A quick tomato-corn relish gets folded into a tortilla along with the beef for a hearty handheld meal.

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Lazy Day Beef & Vegetable Soup


A lazy day needn’t mean time off from a healthy meal. Beef up your zinc levels for a healthy immune system with this smart-but-satisfying soup of Stew Meat, chickpeas, veggies and pasta.

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Beef Brisket with Savory Carrots and Dried Plums


This beef brisket is as flavorful as can be. Carrots and dried plums make for the perfect autumn accompaniment to this roast. This Beef. It's What's For Dinner. recipe is certified by the American Heart Association®.

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Beef Tenderloin with Easy Cranberry Balsamic Sauce


You're sure to keep your stamina during the hustle and bustle of the holiday season with this Tenderloin Roast recipe. Served with a cranberry balsamic sauce to make it that much more delicious.

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