Missouri Beef Industry Council hires new Manager of Industry Relations
“I am looking forward to taking on this new role with the Missouri Beef Industry Council and the opportunity to meet and serve the cattle producers of Missouri, said Thornburg. If you see advocating at an event, come say hi."
About the Beef Checkoff
The Beef Checkoff Program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States may retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen's Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA approval.
The Missouri Beef Industry Council (MBIC) is a non-profit organization working on behalf of Missouri’s beef and dairy farmers and ranchers. The Missouri Beef Industry Council administers the Beef Checkoff program in Missouri which funds promotion, education, and research programs. The MBIC vision is to have a strong and viable beef industry in Missouri. The MBIC mission is to improve the demand for beef. The MBIC priority is to promote and strengthen beef’s value proposition, grow consumer trust in beef and beef production, protect and enhance the business climate for beef, and drive growth in beef exports. For more information, visit www.mobeef.org.