June 7, 2026
The Common Thread: Caring for Cattle
For generations, the Dill family has built their Missouri farm around a simple principle: caring for cattle and the land while preparing the operation for those who will follow. From dairy roots to beef production, Jack Dill's commitment to stewardship, consumer trust and industry leadership continues to shape the future of agriculture. Through his work on the farm and with the Missouri Beef Industry Council, Jack is helping ensure the next generation has the opportunity to carry on the legacy.
June 1, 2026
Inspired by Missouri, Created for Beef Lovers
A partnership with the Federation of State Beef Councils allowed MBIC to collaborate with the culinary team at NCBA to create Missouri inspired beef recipes.
May 21, 2026
Missouri, It's Time to Fire Up the Grill
Memorial Day weekend means grills are hot and beef is back at the center of summer menus across Missouri. From lake weekends to backyard cookouts, bold beef recipes are bringing big flavor to every summer gathering.
May 18, 2026
From Two Cows to a Growing Legacy: Vance Keaton's Passion for the Beef Industry
Vance and Jennifer Keaton are building a southwest Missouri cattle operation rooted in hard work, quality beef and consumer trust. Their family operation includes cow-calf herds, a growing replacement heifer program and a custom meat business serving customers across the four-state area. Through his work as a producer, educator and advocate, Vance remains committed to supporting the beef industry while continuing to grow the herd he and Jennifer started with just two cows and a dream.