Giving Back with Beef
In the month of May for every one pound of ground beef sold in Dierbergs Markets, there will be one pound of ground beef donated to Operation Food Search up to $12,000.
Giving Back With Beef
Organizations team up to recognize National Beef Month this May and provide protein to communities in need.
COLUMBIA, MAY 4TH, 2021 --- The Missouri Beef Industry Council (MBIC) has teamed up with Operation Food Search and Dierbergs Markets to give back with beef as we celebrate National Beef Month this May.
All Dierbergs Markets locations will be participating in a buy one pound of ground beef, give one pound, starting May 4. Ground beef donations will be distributed by Operation Food Search, a hunger relief organization that provides food, nutrition education and programs proven to reduce food insecurity.
Contributing partners include Missouri Beef Industry Council, Illinois Beef Association, Missouri Corn Merchandising Council, St. Louis County Farm Bureau (Missouri) and St. Clair County (Illinois) Farm Bureau.
The buy one, give one campaign will take place at all Dierbergs Markets locations May 4th-10th, until the sponsorship cap has been met.
“We are grateful for this exciting new partnership with the Missouri Beef Council in combination with our esteemed partner of 40 years, Dierbergs Markets,” said Kristen Wild, President and Chief Executive Officer of Operation Food Search. “The Giving Back with Beef campaign comes at a time when food insecurity has increased 23% across the state and will provide much-needed nutrition to individuals and families working hard to make ends meet.”
“For more than 40 years, Dierbergs Markets has been a proud supporter of Operation Food Search. During beef month, we are joining the Missouri Beef Council to give back to our community and support the critical mission of Operation Food Search. We're honored to be a part of this year's Missouri Beef Month, bringing both important nutrition education and quality beef to families in need," says Laura Dierberg Padousis, Executive VP of Dierbergs Markets.”
“We are grateful for this exciting new partnership with the Missouri Beef Council in combination with our esteemed partner of 40 years, Dierbergs Markets,” said Kristen Wild, President and Chief Executive Officer of Operation Food Search. “The Giving Back with Beef campaign comes at a time when food insecurity has increased 23% across the state and will provide much-needed nutrition to individuals and families working hard to make ends meet.”
"This partnership provides the beef industry the opportunity to tell our story, while giving back to the community," says Missouri Beef Industry Council Executive Director, Mark Russell.
“The versatility of ground beef and the bundle of nutrients it can provide allows all consumers to win with beef! The partnership also provides a vehicle for education and distribution of quality protein to families in need,” says Russell.
Operation Food Search provides food and services to 200,000 individuals monthly, one third of whom are children---through a network of 330 community partners in 27 Missouri and Illinois counties and the city of St. Louis.
The Missouri Beef Industry Council is a nonprofit organization responsible for administering programs of promotion, education, research, and consumer and industry information.
Get to know the partners
Operation Food Search
Founded in 1981, Operation Food Search (OFS) is a hunger relief organization that provides free food, nutrition education and innovative programs proven to reduce food insecurity. With a strategic focus aimed at ending childhood hunger, OFS empowers families and increases access to healthy and affordable food. The agency provides food and services to 200,000 individuals on a monthly basis – one-third of whom are children – through a network of 330 community partners in 27 Missouri and Illinois counties and the city of St. Louis.
Dierbergs Markets
Dierbergs took root in 1854 when a general merchant exchange opened on Olive Street Road, just east of where Highway 270 crosses Olive today. The store sold kerosene, flour, sugar, seasonings, boots and shoes, fabric and clothing, hardware and other staples. It was a reflection, much like Dierbergs stores today, of the demands and needs of its customers.
Illinois Beef Council
The Illinois Beef Association (IBA) is a service based non-profit organization that strives to be the foundation of a profitable and sustainable beef industry.
Missouri COrn
The Missouri Corn Merchandising Council (MCMC) was formed in 1984 after a referendum was passed to establish a one-half cent per bushel corn checkoff. Missouri growers voted in 2008 to increase the checkoff to one cent per bushel, strengthening investments in the development and expansion of corn markets, educating customers and exploring new research opportunities. MCMC is an organization of corn growers dedicated to the profitability of corn production by investing checkoff dollars in the development and expansion of corn markets, facilitating communication with growers and customers, and utilization research.
St. Louis County Farm Bureau
Missouri Farm Bureau Federation is organized from the grassroots up, with an office in every county in the state. Each county has its own officers and Board of Directors, and MOFB’s policy positions start at the county level. While some counties also contain additional insurance sales offices, these federation offices serve as the official headquarters for each county Farm Bureau chapter.
St. Clair County Farm Bureau
St. Clair County Farm Bureau was organized on February 17, 1919 at a meeting held at the Liederkranz Hall in Belleville. The initial membership was 431 members and was governed, like today, by a nine-member board. It was originally organized for the purpose of soil and crop improvement.